Stick Pack-Protection From Every Angle
Stick pack is the most popular packaging solution of unit dosage form that is widely accepted globally. The formatting of the stick pack offers economical mode protection and accuracy to your formulation. It is a narrow, sealed, tube-shaped packet like a stick of chewing gum preferred by consumers due easy to handling, attractive packing, and convenience. The stick pack market has demonstrated the fastest growth record in 2011 with a CAGR of 6.26% which has estimated up to 316.6 million USD in 2020. In this short report, we will highlight important aspects of stick packs as a better alternative to strip pack, bottle, or blister packaging. Read on to learn more!
Table of Contents
I.Stick Pack- Better Solution to Your Brand?
When it comes to the flexibility, convenience, protection, and stability of pharmaceutical products, then you can’t beat a stick pack! The stick pack originated as far back as 1975 in Japan. Where its success was followed across the globe, particularly among women and baby boomers.
Whether you require it to boost up your business by attracting consumers, we suggest this is the right packaging solution for your brand. This is not surprising that the stick pack is gaining popularity on the rise. In contrast to other packaging, this is a better option as it is lightweight, giving instant dose, and easy handling. Moreover, it is highly preferable for consuming medicinal products because you don’t require measurement for each dose. Just wrap it and consume it!
Besides this, when you consider the material, the stick pack serves as a better protector to preserve your product's freshness with a long shelf life. A narrow size packing is typically used for packing powders, liquids, viscous, and dry products.
II.Functions of Stick Pack in Pharmaceutical Companies
Considering its history, stick packaging was a preferred option by the food sector. But due to its unique packaging and ultra protection, pharmaceutical companies have adopted them not only for convenience but for also safety, patient compliance, and marketability it delivers to the markets.
Why it is more ideal for pharmaceutical companies? There are four basic reasons:
Product Safeguard
The prime question of pharmaceuticals and healthcare manufacturers is a significant one: Will a stick pack have integrity effects on my formulation?
When a stick pack is created, filled, and sealed, the entire protocol takes place under a controlled environment, such as temperature, humidity, and oxygen, so the formulation is safest against contaminants. Furthermore, high-quality film material with a 7 to 12-micron barrier offers no MVTR (Moisture Vapor Transmission Rate) and OTR (Oxygen Transmission Rate). So these parameters offer formulation preservation resulting longer shelf life of up to two years (24 months).
Patients/Users Compliance
There are many good factors contributed by stick packs to improve compliance.
Pediatric Stick Packs
Stick packs are filled with easily blended powders that you can incorporate into hot or cold food as a single serving. This allows children with a great acceptability ratio.
Easy Handling and Portable
They come in compact sizes, you can easily tuck them in purse, bag, or pocket. This format improves compliance. Besides this, you can easily fit its opening in a water bottle, so lesser chances of product spillage.
Reduction in Cost
The cost effects of stick packing are significant. With this packaging, pharmaceutical, medical, herbal, and nutraceuticals commonly bypass blister, strip packaging, or bottling process, thus it controls cost and minimizes extra packaging expenditure needed for mentioned processes. Additionally, the formulation in the stick pack is available in a simplified form that does not need complex production protocols. It requires up to 40% lesser material than other packaging formats.
High Pharmaceutical Marketability
This is very challenging to distinguish your product from the abundance of various brands and products on the shelves. Pharmaceutical companies take greater advantage of stick packs by producing attractive packaging designs, colors, typing, labeling, etc., So, it designs get noticed in the market with a strong consumer acceptance. This is small, and simple to open with good flavored products exerting beneficial health effects, isn’t more marketable? The pharmaceutical market seeks opportunities to signify its products, and integrity in a cost-economical way. Stick pack has fulfilled considerable effects to accomplish the mentioned goals.
III.Stick Pack in Different Industries
Different industries enjoy stick pack application in a specific way:
Pharmaceuticals
This is a popular form of packaging because it benefits the users with optimized dosages that minimizes the confusion and chances of errors concerning dose inconsistency. Moreover, the patient can easily handle them whenever they require.
Nutritional Supplements
This is ideal for packaging nutritional supplements such as powders, vitamins, protein drinks, energy boosters, milk, and collagen. Moreover, health-conscious consumer follows their supplements in a proper ratio at the gym or health clubs; so they prefer taking them instead of another packaging.
Cosmetics
A stick pack is considered as a good option for packaging cosmetic items such as lotion, eye creams, foundations, and sunblock. Furthermore, it is ideal for sample packing of formulation that allows consumers to test the products before purchasing or sale purposes.
Foods
Instant products like coffee, tea, sweeteners, sugar, gums, beans, etc., make users wrap the pack and enjoy the product. A Stick pack is widely used for food products relevant to traveling (trains, planes, buses), hotels, and restaurants.
Dairy
For the packaging of dairy products like butter, mayonnaise, milk, creams, and butter., a stick pack gives incredible portability. Besides this, you can trust them as it keeps the product fresh and ready to use with better portion-controlled usage.
Spices
This is better packaging means for spices and sweeteners. It helps the user to get the product with an optimized ratio with a controlled portion for serving.
This is not the end of the story, products like chemicals, beverages, herbal blends, and much more are concerned with stick packs. This is because this small packing has a good packaging strength that maintains product freshness.
IV.Stick Pack Technologies- Better Anti-Counterfeiting Solution
Counterfeit means to make a product similar to the original one. People sell fake products which are a big dilemma for product security; in this way product might be replaced, duplicated, and changed in labeling, instruction, etc., Stick pack technology has made an attempt to fully secure your product by offering certain features:
Prominent Features
This technology of stick pack enables users to identify the authenticity of the product. The prominent and visible feature cannot be reused once it damages the stick pack.
Tamper Proof Packing
Film Wrap: Stick pack material is available that includes ultra-destructible film and gives an image when torn to open, such as solvent-sensitive paper.
Sealing: Stick pack is sealed by either shrinking using heat sealers or dry sealers that are produced with specific designs. This seal needs to be removed when opened.
RFID
Radiofrequency identification or RFID is an advanced concept offered by stick pack technology where wireless communication allows to distinguish the objects. This system is composed of three main components, tags, reader, and software.
Packaging Designs Options
There is a variety of options are intended by new technologies that feature high product security starting from packaging designs with excellent printing options, sealings, labels, security cuts (cutting die), destructible labels, multi-layer labels, and watermarks, graphics, and so on.
Tracing Technology
The stick pack itself includes a brand name, manufacturing, expiry date, instructions, and most important a barcode. Using these options is the best attempt to catch the possibility of tampering before it goes to you.
Conclusion
Transition in pharmaceutical growth, competition, and new challenges have driven the packaging area significantly. Stick pack has introduced in this era decades ago. Today, not only pharmaceuticals but major other production companies strongly prefer stick packaging due to its high product safety, anti-counterfeiting, shelf-life, portability, and much more.
The pharmaceutical stick packaging trend is on the verge of more advancement and growth to build the identity of their brands. Are you interested in joining the journey of success? We recommend you contact our team of experts who will consultant you to flourish your packaging business. Just send us a short message- our team will be right there to contact you 24/7/365.
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